- 2016Implementation
- 2017Implementation
- 2018Implementation
- 2019Implementation
- 2020Implementation
- 2021Implementation
- 2022Implementation
Background
The programme Perfect match for SMEs was introduced in 2007 and in its annual reports the Federal Ministry of Education and Research (BMBF) considers the programme as an important tool in addressing the challenge of matching between applicants and companies providing apprenticeship placements.
Objectives
The aim is to support small and medium-sized enterprises (SMEs) in filling open training places with suitable young people.
Description
The Perfect match programme (2015-20; funding volume per year: EUR 6 million including ESF funding) is designed to counteract matching problems on the training market. The programme is funded by the ESF and the Federal Ministry of Economic Affairs and Climate Action (BMWK) budget as well as financial participation of the economy. The German Confederation of Skilled Crafts (ZDH) is the lead agency for the implementation of the programme. The Perfect match programme supports advisors at the Chamber of Industry and Commerce, Chambers of skilled crafts, Chambers of liberal professions and other business organisations that support SMEs in filling their vacant training places with suitable young people from Germany and abroad. The advisors are involved in the process from the analysis of training needs in the company to selection interviews and recruitment tests.
In 2018, the counsellors ensured some 5 600 placements of young people in dual training and introductory training (5 011 and 661 respectively). Moreover, from 2007 until 2018 more than 84 000 training places and 10 300 places for introductory training have been successfully filled.
In 2019, about 7 200 SMEs and more than 30 000 young people were advised on the best match. In the process, 4 371 dual training places and 470 introductory training places were filled with young people.
In the first half of 2020, 3 678 SMEs and more than 8 892 young people were advised within the framework of the Perfect match programme: in the process, the advisors achieved 1 259 placements of young people in apprenticeship programmes and 137 placements in introductory training.
In May 2020, the funding programme was extended until 31 December 2023 so that the current 140 advisors at 84 chambers and other business organisations can continue to support SMEs to find apprentices in the context of the pandemic. The funding programme Welcome guides (Willkommenlotsen) complements this programme for refugees looking for an apprenticeship placement.
In 2021, the programme was continued. For SMEs offering apprenticeships, contacting suitable applicants was one of the biggest challenges due to COVID-19 contact restrictions. Accordingly, the advisers have established new, previously unusual ways of reaching young people. More and more counsellors were using social media channels to approach new groups of applicants or were contacting graduating classes via digital classrooms. Contact and counselling were made possible either by telephone or video conference or, in some cases, by WhatsApp on request.
Many companies appreciated the support of a counsellor when conducting job interviews via video conference. In 2021, trainee speed dates or training fairs were organised and held in digital form for the first time at many locations.
In 2021, the Internship Week platform was created as a start-up. Three 20-year-old founders developed a format through which they are able to strengthen contact between local companies and students and support companies in recruiting young talent. Employers can get to know the skilled workers of tomorrow without requiring a lot of time and organisation: the company registers on the website and posts internships for the holidays free of charge. Many media, including the Association of German Chambers of Industry and Commerce, promoted it. So far, more than 5 800 internships have been carried out in 11 regions and 600 companies.
The term was originally until the end of 2023. The new directive is to apply from 1.1.2024 with a term until 31.12.2027. The focus of the directive will be aligned with the current needs of SMEs as well as current scientific knowledge. The first focus will be on promoting sustainable and quality employment, start-ups and entrepreneurship, and adaptation to change.
As of 2022, around 150 counsellors are working at 89 chambers and other business organisations. The list of regional contacts is updated regularly.
Bodies responsible
- Federal Ministry of Economic Affairs and Energy (BMWi) (until December 2021)
- German Confederation of Skilled Crafts (ZDH)
- Federal Ministry of Economic Affairs and Climate Action (BMWK)
Target groups
Entities providing VET
- Small and medium-sized enterprises (SMEs)
Thematic categories
Governance of VET and lifelong learning
This thematic category looks at existing legal frameworks providing for strategic, operational – including quality assurance – and financing arrangements for VET and lifelong learning (LLL). It examines how VET and LLL-related policies are placed in broad national socioeconomic contexts and coordinate with other strategies and policies, such as economic, social and employment, growth and innovation, recovery and resilience.
This thematic category covers partnerships and collaboration networks of VET stakeholders – especially the social partners – to shape and implement VET in a country, including looking at how their roles and responsibilities for VET at national, regional and local levels are shared and distributed, ensuring an appropriate degree of autonomy for VET providers to adapt their offer.
The thematic category also includes efforts to create national, regional and sectoral skills intelligence systems (skills anticipation and graduate tracking) and using skills intelligence for making decisions about VET and LLL on quality, inclusiveness and flexibility.
This thematic sub-category refers both to formal mechanisms of stakeholder engagement in VET governance and to informal cooperation among stakeholders, which motivate shared responsibility for quality VET. Formal engagement is usually based on legally established institutional procedures that clearly define the role and responsibilities for relevant stakeholders in designing, implementing and improving VET. It also refers to establishing and increasing the degree of autonomy of VET providers for agile and flexible VET provision.
In terms of informal cooperation, the sub-category covers targeted actions by different stakeholders to promote or implement VET. This cooperation often leads to creating sustainable partnerships and making commitments for targeted actions, in line with the national context and regulation, e.g. national alliances for apprenticeships, pacts for youth or partnerships between schools and employers. It can also include initiatives and projects run by the social partners or sectoral organisations or networks of voluntary experts and executives, retired or on sabbatical, to support their peers in the fields of VET and apprenticeships, as part of the EAfA.
High-quality and timely skills intelligence is a powerful policy tool, helping improve economic competitiveness and fostering social progress and equality through the provision of targeted skills training to all citizens (Cedefop, 2020). Skills intelligence is the outcome of an expert-driven process of identifying, analysing, synthesising and presenting quantitative and/or qualitative skills and labour market information. Skills intelligence draws on data from multiple sources, such as graduate tracking systems, skills anticipation mechanisms, including at sectoral and regional levels. Actions related to establishing and developing such systems fall under this thematic sub-category.
Modernising VET offer and delivery
This thematic category looks at what and how individuals learn, how learning content and learning outcomes in initial and continuing VET are defined, adapted and updated. First and foremost, it examines how VET standards, curricula, programmes and training courses are updated and modernised or new ones created. Updated and renewed VET content ensures that learners acquire a balanced mix of competences that address modern demands, and are more closely aligned with the realities of the labour market, including key competences, digital competences and skills for green transition and sustainability, both sector-specific and across sectors. Using learning outcomes as a basis is important to facilitate this modernisation, including modularisation of VET programmes. Updating and developing teaching and learning materials to support the above is also part of the category.
The thematic category continues to focus on strengthening high-quality and inclusive apprenticeships and work-based learning in real-life work environments and in line with the European framework for quality and effective apprenticeships. It looks at expanding apprenticeship to continuing vocational training and at developing VET programmes at EQF levels 5-8 for better permeability and lifelong learning and to support the need for higher vocational skills.
This thematic category also focuses on VET delivery through a mix of open, digital and participative learning environments, including workplaces conducive to learning, which are flexible, more adaptable to the ways individuals learn, and provide more access and outreach to various groups of learners, diversifying modes of learning and exploiting the potential of digital learning solutions and blended learning to complement face-to-face learning.
Centres of vocational excellence that connect VET to innovation and skill ecosystems and facilitate stronger cooperation with business and research also fall into this category.
This thematic sub-category covers all developments related to work-based learning (WBL) elements in VET programmes and apprenticeships which continue to be important in the policy agenda. It includes measures to stabilise the offer of apprenticeships, the implementation of the European framework for quality and effective apprenticeships, and using the EU on-demand support services and policy learning initiatives among the Member States. It also covers further expansion of apprenticeships and WBL to continuing VET (CVET), for transition to work and inclusion of vulnerable groups, and for improving citizens’ qualification levels.
Supporting lifelong learning culture and increasing participation
Lifelong learning refers to all learning (formal, non-formal or informal) taking place at all stages in life and resulting in an improvement or update in knowledge, skills, competences and attitudes or in participation in society from a personal, civic, cultural, social or employment-related perspective (Erasmus+, Glossary of terms, https://erasmus-plus.ec.europa.eu/programme-guide/part-d/glossary-common-terms). A systemic approach to CVET is crucial to ensure adaptability to evolving demands.
This broad thematic category looks at ways of creating opportunities and ensuring access to re-skilling and upskilling pathways, allowing individuals to progress smoothly in their learning throughout their lives with better permeability between general and vocational education and training, and better integration and compatibility between initial and continuing VET and with higher education. Individuals should be supported in acquiring and updating their skills and competences and navigating easily through education and training systems. Strategies and campaigns that promote VET and LLL as an attractive and high-quality pathway, providing quality lifelong guidance and tailored support to design learning and career paths, and various incentives (financial and non-financial) to attract and support participation in VET and LLL fall into this thematic category as well.
This thematic category also includes many initiatives on making VET inclusive and ensuring equal education and training opportunities for various groups of learners, regardless of their personal and economic background and place of residence – especially those at risk of disadvantage or exclusion, such as persons with disabilities, the low-skilled and low-qualified, minorities, migrants, refugees and others.
This thematic sub-category refers to all kinds of incentives that encourage learners to take part in VET and lifelong learning; VET providers to improve, broaden and update their offer; companies to provide places for apprenticeship and work-based learning, and to stimulate and support learning of their employees. It also includes measures addressing specific challenges of small and medium-sized enterprises (SMEs) willing to create work-based learning opportunities in different sectors. Incentives can be financial (e.g. grants, allowances, tax incentives, levy/grant mechanisms, vouchers, training credits, individual learning accounts) and non-financial (e.g. information/advice on funding opportunities, technical support, mentoring).
This thematic sub-category refers to providing high-quality lifelong learning and career guidance services, including making full use of Europass and other digital services and resources.
European priorities in VET
VET Recommendation
- VET agile in adapting to labour market challenges