- 2017Implementation
- 2018Implementation
- 2019Implementation
- 2020Implementation
- 2021Implementation
- 2022Completed
Background
Women in Austria continue to be seriously under-represented as entrepreneurs and in management positions outside gender-typical professional fields. The start-up scene is also still strongly dominated by men. At the same time, those women who are successful in founding and managing companies are not very visible in public.
The lack of visibility of role models is seen as one reason why only a few girls and young women dare to take the step into self-employment.
Objectives
To encourage young people and especially girls and young women to become self-employed, successful female entrepreneurs should increasingly be brought before the curtain and pass on their experiences to young people in schools.
Description
Since September 2017, within the policy 'Women entrepreneurs go to school' (Unternehmerin macht Schule), women entrepreneurs have inspired learners to pursue an entrepreneurial career. Using their own example, they report on the opportunities that entrepreneurship opens up and what can be achieved with entrepreneurial spirit. As role models, women entrepreneurs motivate schoolgirls in particular towards a self-employed professional future. On the accompanying website, schools can register for a visit of an entrepreneur and find work materials for teachers and learners to prepare and follow up the school visit (case studies, good practice, worksheets and presentation documents, explanatory videos, etc.). With the online test 'Do you have entrepreneurial spirit', learners can explore their own entrepreneurial spirit. Women entrepreneurs can also register on the website to feature as role models.
In 2019, the promotion of entrepreneurship in schools is running on a regular basis without any major changes.
In 2020, in response to the Covid 19 pandemic and the associated reduction in personal contacts and extensive switch to distance learning, concepts for online school meetings were developed and implemented in project 'Women entrepreneurs go to school'. Simple checklists for the preparation, implementation and follow-up of such meetings were created for both women entrepreneurs and schools, including concrete tips on which platforms can be used for this, which are widely used in schools.
With the presentation of the 'National action plan for entrepreneurship education' in November 2020, the initiative 'Women entrepreneurs go to school' gain additional weight. The measure was also included in the 'Map of Actions for Children and Young Adults' as part of the national action plan for entrepreneurship education.
In 2021, virtual programme participation offerings were further expanded due to continued need for distance learning through the COVID-19 pandemic.
In 2022, the programme is fully implemented and runs on a regular basis. After the measures for distance learning were lifted due to the COVID-19 pandemic, more face-to-face meetings were implemented again. However, the online formats developed continue to be offered and used in parallel.
Bodies responsible
- Federal Ministry of Digital and Economic Affairs (BMDW) (until 2022)
- Austrian Federal Economic Chamber (WKO)
- Federal Ministry of Education, Science and Research (BMBWF)
- Federal Ministry of Labour and Economy (BMAW)
Target groups
Learners
- Learners in upper secondary, including apprentices
Education professionals
- Teachers
Entities providing VET
- VET providers (all kinds)
Other
Thematic categories
Modernising VET offer and delivery
This thematic category looks at what and how individuals learn, how learning content and learning outcomes in initial and continuing VET are defined, adapted and updated. First and foremost, it examines how VET standards, curricula, programmes and training courses are updated and modernised or new ones created. Updated and renewed VET content ensures that learners acquire a balanced mix of competences that address modern demands, and are more closely aligned with the realities of the labour market, including key competences, digital competences and skills for green transition and sustainability, both sector-specific and across sectors. Using learning outcomes as a basis is important to facilitate this modernisation, including modularisation of VET programmes. Updating and developing teaching and learning materials to support the above is also part of the category.
The thematic category continues to focus on strengthening high-quality and inclusive apprenticeships and work-based learning in real-life work environments and in line with the European framework for quality and effective apprenticeships. It looks at expanding apprenticeship to continuing vocational training and at developing VET programmes at EQF levels 5-8 for better permeability and lifelong learning and to support the need for higher vocational skills.
This thematic category also focuses on VET delivery through a mix of open, digital and participative learning environments, including workplaces conducive to learning, which are flexible, more adaptable to the ways individuals learn, and provide more access and outreach to various groups of learners, diversifying modes of learning and exploiting the potential of digital learning solutions and blended learning to complement face-to-face learning.
Centres of vocational excellence that connect VET to innovation and skill ecosystems and facilitate stronger cooperation with business and research also fall into this category.
This thematic sub-category focuses on developing and updating all kinds of learning resources and materials, both for learners and for teachers and trainers (e.g. teachers handbooks or manuals), to embrace current and evolving content and modes of learning. These activities target all kinds of formats: hard copy and digital publications, learning websites and platforms, tools for learner self-assessment of progress, ICT-based simulators, virtual and augmented reality, etc.
This thematic sub-category refers to acquisition of key competences and basic skills for all, from an early age and throughout their life, including those acquired as part of qualifications and curricula. Key competences include knowledge, skills and attitudes needed by all for personal fulfilment and development, employability and lifelong learning, social inclusion, active citizenship and sustainable awareness. Key competences include literacy; multilingual; science, technology, engineering and mathematical (STEM); digital; personal, social and learning to learn; active citizenship, entrepreneurship, cultural awareness and expression (Council of the European Union, 2018).
Supporting lifelong learning culture and increasing participation
Lifelong learning refers to all learning (formal, non-formal or informal) taking place at all stages in life and resulting in an improvement or update in knowledge, skills, competences and attitudes or in participation in society from a personal, civic, cultural, social or employment-related perspective (Erasmus+, Glossary of terms, https://erasmus-plus.ec.europa.eu/programme-guide/part-d/glossary-common-terms). A systemic approach to CVET is crucial to ensure adaptability to evolving demands.
This broad thematic category looks at ways of creating opportunities and ensuring access to re-skilling and upskilling pathways, allowing individuals to progress smoothly in their learning throughout their lives with better permeability between general and vocational education and training, and better integration and compatibility between initial and continuing VET and with higher education. Individuals should be supported in acquiring and updating their skills and competences and navigating easily through education and training systems. Strategies and campaigns that promote VET and LLL as an attractive and high-quality pathway, providing quality lifelong guidance and tailored support to design learning and career paths, and various incentives (financial and non-financial) to attract and support participation in VET and LLL fall into this thematic category as well.
This thematic category also includes many initiatives on making VET inclusive and ensuring equal education and training opportunities for various groups of learners, regardless of their personal and economic background and place of residence – especially those at risk of disadvantage or exclusion, such as persons with disabilities, the low-skilled and low-qualified, minorities, migrants, refugees and others.
This thematic sub-category refers to making VET pathways and programmes inclusive and accessible for all. It concerns measures and targeted actions to increase access and participation in VET and lifelong learning for learners from all vulnerable groups, and to support their school/training-to-work transitions. It includes measures to prevent early leaving from education and training. The thematic sub-category covers measures promoting gender balance in traditionally ‘male’ and ‘female’ professions and addressing gender-related and other stereotypes. The vulnerable groups are, but not limited to: persons with disabilities; the low-qualified/-skilled; minorities; persons of migrant background, including refugees; people with fewer opportunities due to their geographical location and/or their socioeconomically disadvantaged circumstances.
Subsystem
Further reading
Country
Type of development
Cedefop, & ReferNet. (2025). Women entrepreneurs go to school: Austria. In Cedefop, & ReferNet. (2025). Timeline of VET policies in Europe (2024 update) [Online tool].
https://www.cedefop.europa.eu/en/tools/timeline-vet-policies-europe/search/27994